MiCo Milano Congressi

november 7-8-9, 2016

Digital Marketing goes

eXtraLarge

3 days of conferences and professional updates on strategies and tactics for search engine optimization, search engine marketing, social media marketing, paid search advertising, web analytics and mobile search, with 2 keynote presentations from Google Ambassadors, more than 50 internet marketing experts, and 40 track sessions on the hottest and latest topics of italian and international digital marketing, 1,000 participants with plenty of opportunities for social interaction and business networking, 1 day of training workshops with BootCamp SMXL, 1 expo area featuring web marketing products and services, and 1 extralarge program with many surprises.

SEARCH MARKETING | SOCIAL MEDIA | ANALYTICS | MOBILE

CONFERENCES | WORKSHOPS | EXPO AREA | NETWORKING | AWARDS

SMXL Milan 2016 - MilanoCongressi MiCo
SMXL Milan 2016 - MilanoCongressi MiCo

EXPLORING THE FRONTIERS OF DIGITAL MARKETING

SMXL Milan 2016 - Search Engine Marketing

Search Marketing eXtraLarge

Two days dedicated to the major search marketing topics: search engine optimization, SEO for mobile and apps, advanced link building, international SEO, semantics, artificial intelligence and local search.

A full parallel track dedicated to search engine advertising, to learn about recent updates and success best practices n the management of paid ads campaign management, with hot topics such as international and mobile campaigns, tracking and conversion, click fraud, manual vs dynamic campaign management, and alternative RTB platforms.

Social Media eXtraLarge

Italian and international online marketing experts will share at SMXL Milan their social media marketing experiences, with focus sessions on marketing strategies for Facebook and Twitter, vertical insight on social media marketing for international markets such as Russia, China, Scandinavia and Latin America.

The SMXL Milan conference also scheduled sessions focusing on strategies and best practices for social media optimization, social media engagement, content marketing, video marketing, social analytics, and for paid advertising campaigns on social networks.

SMXL Milan 2016 - Social Media Marketing
SMXL Milan 2016 - Eventi

Special sessions and events

The SMXL Milan agenda includes special sessions on usability and legal topics for search and social media marketing, SEO and social media check-ups live assessments of participants’ online marketing initiatives, and sessions dedicated to campaign management tools for search and social.

Another SMXL Milan initiative are the daily Quick Expert Advice sessions, where participants will get the chance to privately interact with a panel of search and social media marketing experts for 10 minutes, present the “problems” they are experiencing with their online marketing initiatives, and get an expert feedback in real time.

Don’t miss Afterdark, SMXL Milan’s networking event, and the SMXL Awards, with prizes to brands and agencies for the best search and social media marketing campaigns, and a jury that includes international experts as well as the same participants to the SMXL Milan conference.

Google Ambassadors Keynotes

Each SMXL Milan conference day will kick off with a keynote presentation from Google Ambassadors, that will bring to the MiCo stage two among the top online marketing experts from Mountain View, California.

Day 1 of SMXL Milan will be opened by a keynote presentation from Avinash Kaushik, the most famous among Google’s Digital Marketing Evangelists, while day 2 will be opened by the keynote from Adam Singer, Google’s Analytics Advocate and creator of The Future Buzz, one of the most influencial digital marketing blogs.

SMXL Milan 2016 - Keynotes from Google
SMXL Milan 2016 - Search Engine Marketing

Search Marketing eXtraLarge

Two days dedicated to the major search marketing topics: search engine optimization, SEO for mobile and apps, advanced link building, international SEO, semantics, artificial intelligence and local search.

A full parallel track dedicated to search engine advertising, to learn about recent updates and success best practices n the management of paid ads campaign management, with hot topics such as international and mobile campaigns, tracking and conversion, click fraud, manual vs dynamic campaign management, and alternative RTB platforms.

SMXL Milan 2016 - Social Media Marketing

Social Media eXtraLarge

Italian and international online marketing experts will share at SMXL Milan their social media marketing experiences, with focus sessions on marketing strategies for Facebook and Twitter, vertical insight on social media marketing for international markets such as Russia, China, Scandinavia and Latin America.

The SMXL Milan conference also scheduled sessions focusing on strategies and best practices for social media optimization, social media engagement, content marketing, video marketing, social analytics, and for paid advertising campaigns on social networks.

SMXL Milan 2016 - Eventi

Special sessions and events

The SMXL Milan agenda includes special sessions on usability and legal topics for search and social media marketing, SEO and social media check-ups live assessments of participants’ online marketing initiatives, and sessions dedicated to campaign management tools for search and social.

Another SMXL Milan initiative are the daily Quick Expert Advice sessions, where participants will get the chance to privately interact with a panel of search and social media marketing experts for 10 minutes, present the “problems” they are experiencing with their online marketing initiatives, and get an expert feedback in real time.

Don’t miss Afterdark, SMXL Milan’s networking event, and the SMXL Awards, with prizes to brands and agencies for the best search and social media marketing campaigns, and a jury that includes international experts as well as the same participants to the SMXL Milan conference.

SMXL Milan 2016 - Keynotes from Google

Google Ambassadors Keynotes

Each SMXL Milan conference day will kick off with a keynote presentation from Google Ambassadors, that will bring to the MiCo stage two among the top online marketing experts from Mountain View, California.

Day 1 of SMXL Milan will be opened by a keynote presentation from Avinash Kaushik, the most famous among Google’s Digital Marketing Evangelists, while day 2 will be opened by the keynote from Adam Singer, Google’s Analytics Advocate and creator of The Future Buzz, one of the most influencial digital marketing blogs.

KNOWLEDGE, NETWORKING, BUSINESS + MORE

Mobile Search | SMXL Milan 2016

Mobile Search

Focus on mobile topics at SMXL Milan 2016, with sessions on search engine optimization for mobile, SEO for apps, and mobile search advertising.

Paid Search | SMXL Milan 2016

Paid Adv

A full conference track dedicated to search engine advertising and to paid ads campaigns on social networks, mobile and for internazional.

Analytics | SMXL Milan 2016

Analytics

Learn about tracking and conversions for search advertising, and social analytics to measure social media marketing effectiveness.

International Sessions | SMXL Milan 2016

International

International SEO and paid search campaigns, and social media engagement for China, Scandinavia, Russia and Latin America will be addressed on the second day of SMXL Milan.

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SMXL Awards | SMXL Milan 2016

SMXL Awards

An international jury of experts and the audience of SMXL Milan 2016 will award prizes to brands and agencies for the best search and social media marketing campaigns.

Expo Area | SMXL Milan 2016

Expo Area

SMXL Milan’s Expo Area is home to business and networking thanks to events, demos, and the best products and services for online marketers and digital communication.

Business Networking | SMXL Milan 2016

Networking

Networking receptions, evening events, coffee breaks, Check-up and Quick Expert Advice sessions, and more opportunities at SMXL Milan to expand your professional network.

SMXL Milan 2016 Program

Note: the final SMXL Milan 2016 program, as well as a detailed agenda with sessions and networking events are still “under construction”, and will be published soon on this site, and communicated through the conference’s social channels.

Some of the keynote speakers, moderators and speakers who contributed to the recent search and social media marketing events organized by our team.

SMXL Milan 2016 | Previous Speakers + Keynote Speakers
SMXL Milan 2016 | Previous Speakers + Keynote Speakers
SMXL Milan 2016 | Networking @ Milano Congressi MiCo
SMXL Milan 2016 | Networking @ Milano Congressi MiCo

PARTNERSHIP OPPORTUNITIES AT SMXL MILAN

CONTENT | MEDIA | BUSINESS

Content Partnership / Speakers

Want to share a presentation or a case history with quality, innovative, non promotional content that can inspire SMXL Milan’s public?

Get in touch with a proposal for SMXL Milan 2016, and we will evaluate it for a potential inclusion in the conference agenda.

Business Partnership / Sponsors

Interested in gaining visibility for your digital marketing products and services by being a business partner or sponsor at SMXL Milan?

Contact our team to evaluate the available business partnership and sponsorship opportunities at SMXL Milan 2016.

Media Partners / Bloggers / Press

Journalists, bloggers and broadcasting media? Reporters on digital society topics? You are all welcome at SMXL Milan, and also in the backstage.

Discover the Media Partnership opportunities at SMXL Milan 2016, get in touch with our team.

Content Partnership / Speakers

Want to share a presentation or a case history with quality, innovative, non promotional content that can inspire SMXL Milan’s public?

Get in touch with a proposal on one of the search and social media marketing topics discussed at SMXL Milan 2016, and we will evaluate it for a potential inclusion in the conference agenda.

Business Partnership / Sponsors

Interested in the business partnership opportunities offered by SMXL Milan, to gain visibility for your digital marketing products and services?

Contact our team to evaluate the many business partnership and sponsorship opportunities available at SMXL Milan 2016.

Media Partners / Press

Journalists, bloggers or broadcasting media? Reporters on digital society topics? You are all welcome at SMXL Milan, also in the event’s backstage.

Discover the Media Partnership opportunities at SMXL Milan 2016.

SMXL Milan 2016 at MiCo Milano Congressi

SMXL Milan 2016 will open in november at MiCo, Milan’s Congress Hall recently restyled by the award-winning arquitect Massimiliano Fuksas, and top location for the recent Expo 2015 Milan.

 

A space that inspires networking, and that will be mapped for smartphones/tablets interaction. SMXL Milan 2016’s attendees will be able to access additional content and exclusive functionalities, networking opportunities and will be able to interact with speakers, moderators, partecipants, awards and more. Curious? No spoilers for now

 

CONTACT SMXL MILAN

SMXL Milan 2016 is an event produced and organized by Business International, a division of Fiera Milano Media and part of the Fiera Milano Group, the largest trade show operator in Italy, and one of the biggest worldwide.

Business International is the Itlian leader since 1987 in the organization of conferences and training for senior executive managers and businesses, producing every year more that 150 successful training and business networking events. Among the recent events organized by Business International in the fields of online marketing and digitali technologies are SMX Milan (2013, 2014, 2015), eMetrics Summit (2014, 2015, 2016), eCommerce Expo & Barcamp, B2B Marketing Forum ande Social Media Week Rome. Follow the link for a complete list of the marketing conferences and events organized by our team.

Get in touch with the SMXL Milan team using the contact info here below, the contact form on ths page, or through our social networks.

Business Partnerships

+39 06 8454.1254
business@smxl.it
Simona Clarizio

Media Partnerships

+39 06 8454.1292
media@smxl.it
Ilaria Biasini

Content Partnerships

smxl.it/en/speakers
speakers@smxl.it

Registration Info

+39 06 845.411
marketing@smxl.it

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An event produced and organized by Business International / Fiera Milano Media, Fiera Milano Group.

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